Porsche of Rockville

Porsche disclosed photos and details for the next generation 911 model series. Four new 911 models go on sale in September in North America the 911 Carrera Coupe, 911 Carrera Cabriolet, 911 Carrera S Coupe, and 911 Carrera S Cabriolet. All offer a higher level of performance thanks to their all-new flat-six engines displacing 3.6 and 3.8 liters respectively. And for the first time in a Porsche sports car, engines utilize direct fuel injection (DFI) and can be coupled with the new optional 7-speed double-clutch gearbox Porsche-Doppelkupplung (PDK), racing inspired technology and a Porsche first. The result of these new technologies allows Porsche to once again boost performance of the 911, yet improve fuel efficiency by up to 13 percent as measured in the European driving cycle.

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For the fourth year running, America's most affluent consumers have declared Porsche the most prestigious car available today. The Luxury Institute's 2008 independent nationwide survey of luxury auto brands rated Porsche tops against eleven of the world's most prestigious car brands. Lexus and Mercedes ranked second and third, respectively.

The Luxury Institute conducted an online survey of more than 1,600 American consumers with an average income of $349,000 and average net worth of $3.7 million. This yearís survey respondents strongly associated Porsche with its stellar performance reputation, summing up their top choice as world-class sports cars for the true connoisseur. The proprietary 2008 Luxury Brand Status Index survey is the only measure of the reputation of leading brands among wealthy Americans.

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